"Entrepreneurship is a great adventure on a human level" - Trends-Tendances sur PC

“Entrepreneurship is a great adventure on a human level” – Trends-Tendances sur PC

My parents ran a restaurant-caterer for years and I always told myself that I didn’t want to do the same”, says Alessandra Teston. communication and public relations. Until the day she came up with the idea of ​​launching her own business, Mosto, a specialty Italian wine business… Alessandra Teston was looking for something “concrete”, with the desire to work in wine (a domain that she loves), with producers, to go and see on the spot, as close as possible to the earth, to find the right partners and as…

My parents ran a restaurant-caterer for years and I always told myself that I didn’t want to do the same”, says Alessandra Teston. communication and public relations. Until the day she came up with the idea of ​​launching her own business, Mosto, a specialty Italian wine business… Alessandra Teston was looking for something “concrete”, with the desire to work in wine (a field that she likes), with producers, to go and see on the spot, as close as possible to the ground, to find the right partners and ensure their distribution in Belgium. “It was not decided in such a way sudden like a revelation, says Alessandra. On the contrary, my reflection was rather slow and I proceeded step by step before deciding. ” It is therefore via the status of complementary independent that she started. “But it was a false good idea, she tempers. This does not make it possible to do things thoroughly: reality does not follow ambitions. It took me three years to admit it and tell those around me. I had a feeling of waste.” Today, she ensures the sourcing of wines from Mosto, then the sale, both in B to B and B to C directly and via her online store. And it works rather So much so that the entrepreneur slowly comes to wondering whether or not to hire someone, a stage that she has always found complicated, by dint of always wanting to do everything alone to save money: accounting, logistics, commercial, sourcing… Another unexpected element? The weight of the numbers: “I had always said to myself that I would not have this pressure, but I was off the mark, smiles the entrepreneur. Today, I have to be accountable to myself, to the State and to the producers. Vis-à-vis the latter, I really have to be up to it because they entrust me with their work and I bring them the income…” Still, this stress in no way detracts from the pleasure that the young woman finds in the development of his business, which has also allowed him to discover the importance of the entourage: “When you change your professional life, you enter a world of uncertainty. Having a certain stability in the other parts of one’s life, especially private, is essential. For my part, I am extremely lucky to be surrounded by my family, my husband and my friends who have always been there to help, lend a hand, give advice, play the little hands, etc. Moreover, I was amazed by the number of people I didn’t know who spontaneously offered their help and gave their time without having any personal interest in it. I was thus coached for several weeks by a friend of a friend, was advised free of charge by a client of a friend’s boyfriend, etc. In short, changing careers also means meeting new people and being open to these chance encounters, to feedback… There are a lot of people who supported me in an incredibly caring way, which made it a great adventure also on a human level.”

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