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Peugeot 408: a surprising newcomer - Trends Information Services

Peugeot 408: a surprising newcomer – Trends Information Services

We regularly see a new car model appear that no one expected. Original fastback located at the very top of the C segment, the new Peugeot 408 is one of them.

The new 408 allows Peugeot to complete its range of compact cars in the very important C segment. In recent years, Peugeot has been successful in this category with its 3008 and 5008 SUVs, three generations of 308 (hatchback) as well as the station wagon 308 SW (stationwagon), whose new version has just been launched. Believing that there was still room for a new concept at the top of the segment, Peugeot designers imagined the 408, a very elegant 5-door fastback. Its slender silhouette seems made for those looking for something other than a compact SUV.

“Unexpected from every angle, the new PEUGEOT 408 has been designed for car and life lovers, who want to free themselves from certain conventions while seeking responsible pleasure. They will find in it the technological requirement of PEUGEOT – controlled efficiency and a very high-level digital experience – as well as all the emotions that instinctive driving provides”, says Linda Jackson, CEO of Peugeot.

Generous leg room

In terms of style, the 408 is distinguished by its fluid lines that play with light. It offers a slim and sporty profile and is 4cm higher and 5cm longer than the new 308 SW. The fastback sits on large wheels with rims up to 20 inches (available as an option depending on the version). Note in particular the long wheelbase (2.787 m) which allows rear passengers to have generous legroom. It is even the most spacious Peugeot for rear passengers. Inside, we discover the Peugeot i-Cockpit and the compact steering wheel quite typical of the lion brand.

Fiscally advantageous

At Peugeot, it is explained that many customers of the new 408 will be couples (with or without children) with an active lifestyle who use their car for personal and professional purposes. There is good news for fleet drivers – and especially for their accountants – because the 408, in addition to the 1.2 l petrol version (130 hp), also offers the choice between two tax-efficient plug-in hybrid variants with 180 or 225 hp . No diesel version will be produced, but an all-electric version is planned later. You can already order the new 408, which should appear on our roads at the beginning of 2023.

The new 408 allows Peugeot to complete its range of compact cars in the very important C segment. In recent years, Peugeot has been successful in this category with its 3008 and 5008 SUVs, three generations of 308 (hatchback) as well as the station wagon 308 SW (stationwagon), whose new version has just been launched. Believing that there was still room for a new concept at the top of the segment, Peugeot designers imagined the 408, a very elegant 5-door fastback. Its slender silhouette seems made for those looking for something other than a compact SUV.” Unexpected from all angles, the new PEUGEOT 408 has been designed for car and life lovers who want to get rid of certain conventions while seeking responsible pleasure. They will find in it the technological requirements of PEUGEOT – controlled efficiency and a very high level digital experience – as well as all the emotions that instinctive driving provides”, says Linda Jackson, CEO of Peugeot .In terms of style, the 408 stands out for its fluid lines that play with light. It offers a slim and sporty profile and is 4cm higher and 5cm longer than the new 308 SW. The fastback sits on large wheels with rims up to 20 inches (available as an option depending on the version). Note in particular the long wheelbase (2.787 m) which allows rear passengers to have generous legroom. It is even the most spacious Peugeot for rear passengers. Inside, we discover the Peugeot i-Cockpit and the compact steering wheel quite typical of the lion brand. At Peugeot, it is explained that many customers of the new 408 will be couples (with or without children) with an active lifestyle who use their car for personal and professional purposes. There is good news for fleet drivers – and especially for their accountants – because the 408, in addition to the 1.2 l petrol version (130 hp), also offers the choice between two tax-efficient plug-in hybrid variants with 180 or 225 hp . No diesel version will be produced, but an all-electric version is planned later. You can already order the new 408, which should appear on our roads at the beginning of 2023.

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