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The Brussels Beer Project will no longer export outside of Europe - Companies

The Brussels Beer Project will no longer export outside of Europe – Companies

The company made this decision in order to limit its carbon footprint. Major exports currently represent 10% of its turnover.

“We are a company with a mission, we have received BCorp certification, it would not be very consistent to continue to ship refrigerated containers to all corners of the world.” Sébastien Morvan, CEO and co-founder of the Brussels Beer Project, has decided to give up sales to the United States, Brazil, Japan, Korea and Australia, which represent 10% of its turnover. “I was enthusiastic about the enthusiasm for our products in these markets, he explains. But we cannot speak of an impact company if we do not dare to take strong action. decision, we are reducing the BBP’s CO2 footprint and avoiding 50 tonnes of plastic (beer is exported in single-use plastic kegs, editor’s note).”

In the same spirit, the brewery will now be supplied with malted cereals from Belgian regenerative agriculture. By next summer, this should cover 25% of its needs. The BBP has already asserted itself as a pioneer of the circular economy, by brewing a beer from unsold bread (Babylon) and by selling its spent grains to make bread or soaps. The brewery is preparing a new version of its Babylone, using ingredients from regenerative agriculture. The brewery will offer four versions of this beer and Internet users will choose their favorite, which will then be produced on a large scale (registration to vote from November 7). “With Babylone, we have released the first beer in the world from the circular economy, rejoices Sébastien Morvan. Since then, others have followed and that’s very good. We hope, with the new formula, to double the volume recycled bread to reach 15 tons of bread per year.”

© PG

Circularity is undoubtedly the essential element in the granting of the BCorp label to the BBP with, according to its CEO, “a flattering score”. Governance also came into play thanks to the establishment of an Environmental Council (alongside the Board of Directors) on which sit 2 representatives of the company’s 5,000 crowdfunders, as well as the very ecological construction of the new brewery. in Anderlecht: rainwater recovery, heating using hot water from the brewing process, photovoltaic panels, etc.

The BBP has experienced good growth (20%) over the past two years and can therefore a priori financially assume its sustainability choices. “We are not aiming for a decline, but we agree to limit our growth to sell better, specifies Sébastien Morvan. This is one of our important choices for the long term and even the very long term.” The Brussels Beer Project employs 51 people and has a turnover of 9 million euros (excluding licensed bars in Brussels, Paris and, so far, Tokyo).

“We are a company with a mission, we have received BCorp certification, it would not be very consistent to continue to ship refrigerated containers to all corners of the world.” Sébastien Morvan, CEO and co-founder of the Brussels Beer Project, has decided to give up sales to the United States, Brazil, Japan, Korea and Australia, which represent 10% of its turnover. “I was enthusiastic about the enthusiasm for our products in these markets, he explains. But we cannot speak of an impact company if we do not dare to take strong action. decision, we are reducing the BBP’s CO2 footprint and we are avoiding 50 tonnes of plastic (beer is exported in single-use plastic barrels, editor’s note). “In the same spirit, the brewery will now be supplied with malted cereals from of Belgian regenerative agriculture. By next summer, this should cover 25% of its needs. The BBP has already asserted itself as a pioneer of the circular economy, by brewing a beer from unsold bread (Babylon) and by selling its spent grains to make bread or soaps. The brewery is preparing a new version of its Babylone, using ingredients from regenerative agriculture. The brewery will offer four versions of this beer and Internet users will choose their favorite, which will then be produced on a large scale (registration to vote from November 7). “With Babylone, we have released the first beer in the world from the circular economy, rejoices Sébastien Morvan. Since then, others have followed and that’s very good. We hope, with the new formula, to double the volume recycled bread to reach 15 tons of bread per year.” Circularity is undoubtedly the essential element in the granting of the BCorp label to the BBP with, according to its CEO, “a flattering score”. Governance also came into play thanks to the establishment of an Environmental Council (alongside the Board of Directors) on which sit 2 representatives of the company’s 5,000 crowdfunders, as well as the very ecological construction of the new brewery. in Anderlecht: rainwater recovery, heating via hot water from the brewing process, photovoltaic panels, etc. The BBP has experienced strong growth (20%) over the past two years and can therefore a priori financially assume its sustainability choices. “We are not aiming for a decline, but we agree to limit our growth to sell better, specifies Sébastien Morvan. This is one of our important choices for the long term and even the very long term.” The Brussels Beer Project employs 51 people and has a turnover of 9 million euros (excluding licensed bars in Brussels, Paris and, so far, Tokyo).

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